![]() Due to the demand, tertiary education is more like a factory to manufacture marketable “humans” in common social perceptions, not like an adorable garden to cultivate and unleash humans’ beauty and value of different kinds to serve the community. Lawyers, engineers and businessmen are much more valued than sociologists or managers in human resource or public relations department. I still remember almost every time after I said I study sociology, the following questions would be “what is it about?” and also “what are you going to do?” Frankly speaking, based on my observation in Malaysia, sociology as well as most of the social science courses are underestimated relating to their career pathways and also money making capability. “Interesting,” they nodded with sparkling eyes.īruce, a student of Bachelor’s Degree in Business Marketing applauded, “I think sociology is worth your tuition fee.” No matter how, he’s still your brother because his key status as your brother dominates his status as a deviant (the explanation of key status wasn’t mentioned in the conversation).” That’s why you say he should mingle around. You two are giving different meaning to sales and money because of your interaction with your own circle. But Bruce from a wealthier social class couldn’t really get it. That’s why your job is meaningful because it helps people to achieve financial freedom. “And Jack because you see people from lower socioeconomic status could hardly make social mobility happen with their hard work. And this helps you to see how an organization works by observing the working culture.” Based on your value, sales is a means to be an authority in Jack’s circle. Whoever gets more sales, he or she is the influential one. You are a deviant to them, that’s why you think you are useless because based on their value, sales is king. you were using an ethic approach (observing from outside) to learn about their political hierarchy. “So Bruce, the reason you didn’t fit is because you were not behaving according to the norm (light bulbs on their head: “new normalcy” of COVID-19) of Jack’s circle when. With some questions and answers omitted, my analysis was summarized as below: “It’s been an interesting conversation as I can see a lot of sociological stuffs here, maybe I can explain a bit,” I suggested to continue the conversation with them. Trying to link up everything sociologically, I spent a few moments looking at the ceiling. “This conversation is not going to have a conclusion anyway,” Victor concluded. “I guess you didn’t realize that sales is manipulated by your leaders to gain power,” But I think you should mix around with more people and listen to their struggles. “Well there is no right or wrong, I would leave it to the person. “But you still thought that I am wrong, right? You won’t expect anyone who is not interested in doing sales to stay in your team.” You guys won’t spend much time on me because I won’t bring any benefit, especially your leaders. “But sales and money are important for your circle of people, and people like me just don’t fit. Jack explained: “I didn’t say so, we treat everyone the same, and you are still my brother.” “So Jack, a person like me who joined your property consultancy team for only one week just to learn and observe but not to do sales is useless to you, right?” Bruce challenged. I couldn’t remember how it started but the heavy atmosphere was getting more and more intense. The following script is an example of a kopitiam followed by my analysis. Kopitiam is a slang term for a local coffee shop in Malaysia, often used to describe casual conversations to pass the time of the day.
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